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We have also had new enquires from new retail outlets and one or two e-commerce sites that we are interested in.
So overall it has been a really positive season”, said designer Isabelle Mittal.
The winner was selected by a prominent jury of Jaya Jaitly, Maximiliano Modesti, Krishna Mehta and Anjana Sharma.“Business has been very good from the domestic buyers which has already summed up to a total of 50 lakhs and up.
Our budgets for buying is normally 30% for LFW, 50% for WIFW and 20% others.
I was surprised to see stores from Nagpur, Hyderabad, Pune apart from Mumbai and Delhi approaching me and looking for pieces that were shown on the runway”.“This has been my first year and first show and it has taught me a lot of things and what I probably should concentrate on the next time around.
I have got a lot of good response, a lot of people that have come in and are looking at following up.
I have one confirmed order and one from a big store in Bahrain and they have asked for 37 pieces per garment which adds up to an estimate of 15 lakhs.
I think that is brilliant for a new comer to start.